Sony to roll out 'monolithic design' for all future products

Style as well as substance the new strategy

Sony TV

Sony is to apply its 'monolithic design' concept across all future products in order to boost its reputation for stylish tech, the firm told TechRadar.

Sony launched its monolithic design range with its top-end LED TVs back in 2010 and with recent consumer feedback putting design high on the list of most-wanted features in TVs, Sony told TechRadar in Tokyo today that it's applying the concept across its range of 2012 home entertainment products.

Sony originally only gave the monolithic moniker to the high-end TVs that had one sheet of glass across the front of the screen. And interestingly, the lower end TVs that don't have this full-on Gorilla Glass frontage are still not being referred to as monolithic.

But the slick lines, angles and surface textures are still being applied across the rest of the new products, from the new top of the range Blu-ray players…

monolithic blu ray

...to 3D active shutter specs…

monolithic specs

...to entry level 3D Blu-ray players.

Sony is to apply its  monolithic design  concept across all future products in order to boost its reputation for stylish tech  sony launched its monolithic design range with its top end led tvs back in 2010  and with recent consumer feedback putting design very high up on the list of most wanted features in tvs  it s applying the concept across its range of 2012 home entertainment products  sony originally only gave the monolithic moniker to the high end tvs that had one sheet of glass across the front of the screen  and interestingly  the lower end tvs that don t have this full on gorilla glass frontage are still not being referred to as monolithic  but the slick lines  angles and surface textures are still being applied across the rest of the new products  from the new top of the range blu ray players hellip  to 3d active shutter specs hellip  to entry level 3d blu ray players hellip   hellip  which are made out of plastic but made to look and feel just like brushed aluminium hellip   hellip to the new google tv box which will retail for around  pound 200 and comes with one of the loveliest remote controls we ve ever seen hellip

The entry level 3D Blu-ray players are manufactured from plastic but have been made to look and feel just like brushed aluminium…

surface

The design stretches to the new Google TV box which will retail for around £200 and comes with a very cool remote control.

google tv

google tv

google tv

google tv

google tv